• Director, Creative & Digital Services

    Job Locations US-VT
    # of Openings
    1
    Category
    Marketing
    Deadline to Apply
    10/28/2018
  • Overview

    Job Summary:

    Leads the concepting, development, and production of integrated creative solutions across all channels in support of the VEIC’s marketing goals. In this manager-producer role, VEIC’s Director of Creative & Digital Services works collaboratively with the internal creative and digital team, and external partners, to ensure that all work product adheres to the highest standards of creativity, design, and user experience, reinforces brand identity and messaging, and delivers business results.

     

    Diversity & Inclusion statement:

    We are committed to building a work community that is inclusive and represents a vibrant diversity of background, experience, perspective, and thought. Climate change impacts all of us; however, we are impacted differently based on our identities and experiences. We all deserve a place at the table to make decisions about our collective future – we hope you’ll consider joining us as we work towards our vision for a healthy planet, thriving people, and energy justice.

    Candidates across all markers of identity (age, race, gender, ability, communication style, etc.) are highly encouraged to apply.

    Responsibilities

    • Oversees VEIC’s creative and digital function, which provides graphic design, copywriting, editing & proofing, content development, UX/UI and interface design, digital marketing, web development, and multi-media production services for print and digital mediums to VEIC and its brands.
    • Manages creative components of agency, freelance, and vendor relationships to ensure consistent execution across all creative outputs.
    • Collaborates with Marketing Managers and internal stakeholders to understand and translate business goals into creative ideas, concepts, and experiences that are innovative, measurable, and buzz-worthy, and to ensure that products and services are accurately and uniquely represented through creative.
    • Leads the development of creative briefs and other creative documentation, as part of an effective and efficient project management process.
    • Oversees and directly contributes to the production, procurement, and editing of assets, including content, photography, illustration, video, etc.
    • Effectively manages the financial and staffing resources of the creative and digital team. This includes scheduling and prioritization of projects, troubleshooting bottlenecks or gaps in resources, and identifying and securing additional internal and external resources as needed.
    • Supervises VEIC’s in-house designer, content and social media manager, and digital marketing manager in the development and implementation of creative projects. Supervisory responsibilities include: providing constructive feedback on an ongoing basis, setting work and professional development goals to maximize performance and quality, and providing mentoring and coaching to improve team effectiveness and growth opportunities.
    • Maintains external professional relationships to assure the ongoing availability of specialized expertise, experienced freelancers, and reputable studios / agencies when their services are needed.
    • Stays current on creative and digital trends, tools, and technologies, and brings that learning to the team to expand the effectiveness and reach of VEIC’s brands.
    • Proactively teaches colleagues and partners about best-practices in content and creative development, and establishes full accountability for adherence to brand standards.

    Qualifications

    • Strong personal commitment to the mission, vision, values, and goals of VEIC.
    • A minimum of 7 years of proven experience in marketing or advertising, with at least with 5 years working in a creative capacity, and at least 3 years directly managing a creative team.
    • A powerful portfolio that demonstrates brand management and content development, with a focus on originality, innovation, problem-solving, and creative leadership.
    • Thorough understanding of the entire chain of production from concept to delivery for creative work across all mediums and media channels.
    • Proven project management experience working in a high-volume, fast-paced environment—managing multiple projects simultaneously, setting priorities, effectively utilizing resources, identifying and addressing problems, meeting deadlines, and staying within budget, all while meeting project goals and objectives.
    • Excellent organizational, communication, and interpersonal skills; a team player, relationship builder, persuasive negotiator, and positive and innovative thinker.
    • Experience with UX / UI and interface design, as well as writing for web with a strong emphasis on SEO.
    • Fluency with Microsoft Office suite (Word, PowerPoint, Excel, Outlook.)
    • Experience working on both PC and MAC platforms is preferred.
    • Experience working in creative software (Adobe Creative Suite) is preferred.
    • Experience working in Google Analytics and digital content management tools a plus.

    Working Conditions:

    Internal - Work is normally performed in climate controlled office environment, where exposure to conditions of extreme heat/cold, poor ventilation, fumes and gases is very limited. Noise level is moderate and includes sounds of normal office equipment (computers, telephones, etc.).  No known environmental hazards are encountered in normal performance of job duties.

    External – Limited travel may be required.

    Physical Demands:

    Company will provide adaptive devices as needed.

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